Cheers 50th Issue May 2015

Was it wise to start off a pubs magazine in the teeth of a worldwide recession? Surely, back in 2010, the first thing people would cut back on would be entertainment, spending a night or two more at home and having a couple of pints less when they actually dared venture out.
That wouldn’t be the best grounding for a publication that relies totally on commercial support from pubs, breweries and ancillary businesses, would it? But we did – and we’re still here 49 issues later with one of the biggest-pagination publications yet.
We have to thank those sponsors, advertisers and commercial supporters for their confidence and their vision in wishing to be involved in such a venture. But the pub-goer is the real winner, as their regular comments prove either personally in whichever pub we’re in or by email (and the occasional old-fashioned and very welcome letter). Positive reaction to every one of our past 49 issues has become de rigeur – but will certainly not be taken for granted.
So, thank you one and all – this is a milestone for us and for you. Every region in the country would love a Cheers North East – aren’t we the lucky ones?

Alastair Gilmour
Editor, Cheers North East

Opportunity knocks on the Cheers team. Our brilliant sales supremo Emma Howe is off to pastures new, so we’re looking for a replacement who has a passion for pubs and the industry as a whole. An ability to not take no for an answer would come in handy too. See the advert on page 43. Good luck!


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